Subhajit Chandra | Department of Design

Profile

Subhajit
Chandra
Assistant Professor
Department of Design
School of Humanities and Social Sciences (SoHSS)
C219K
Block-C, Shiv Nadar University
Greater Noida Uttar Pradesh
India
(+91) 120 7170 317
Educational Qualifications 
2019
PhD in Design
IIT Guwahati
2013
MDes
IIT Guwahati
2011
BVA
University of Calcutta
Work Experience 
07/18Present
Assistant Professor,
Shiv Nadar University,
Greater Noida
I currently work here
Teaching & Research Interests: 

Teaching: 

  • Visual Communication Design
  • Information Design
  • Typography & Type Design
  • Design Semantics
  • Design Research

Research: 

  • Non-Latin Typography & Type Design
  • Reading Psychology
  • Cognitive Studies in Visual Design
  • New Media Technology and Design

Scholarly Activity

2018

Conference Proceedings

Subhajit Chandra, Prasad Bokil, D. Udaya Kumar; Legibility: same for all scripts!; ICoRD’17 – International Conference on Research into Design, IIT Guwahati, 2017

Subhajit Chandra, Prasad Bokil, D. Udaya Kumar; Typeface Anatomy: A method to construct structural formation; 6th Typography Meeting, Portugal, May, 2016

Mohammad Shahid, Subhajit Chandra, D. Udaya Kumar; External Semantic Elements and its Importance in Title Design in Popular Bollywood Film Posters; 6th Typography Meeting, Portugal, May, 2016.

Subhajit Chandra, Prasad Bokil, D. Udaya Kumar; Anatomy of Bengali Letterforms: A Semiotic Study; ICoRD’15 – International Conference on Research into Design, IISc Bangalore, 2015

Mohammad Shahid, Subhajit Chandra, D. Udaya Kumar; Lettering and Calligraphy in Bollywood Movie Titles; Kalakshar'15, BHU, Varanasi, November 2015

Subhajit Chandra, D. Udaya Kumar; Reading Bengali: A study of typeface readability and legibility for on-screen texts; International Ergonomics Conference HWWE, December 2014

Conference Posters

Subir Dey, Subhajit Chandra, Prasad Bokil, D. Udaya Kumar; Lost in Translation: In the context of typographic attributes of Latin to Bengali comics Translation; 22nd Himalayan Language Symposium 2016, IIT Guwahati, 2016

Subhajit Chandra, D. Udaya Kumar; A review of legibility studies and its implication to Indic scripts; Typography Day 2015, March 2015